Millar And Company's Marketing Plan For Your Home For Sale On The Russian River.
One of the most frequent questions I get asked when I am talking to someone who is thinking about selling their Russian River home is "What are you going to do to market my home so it will sell?" This question is very important because when you are listing your house you want it exposed to as many people in as many places as possible in order to get the most interest that will generate top dollar for your home! Millar and Company understands this and knows that in order to make sure your home is completely exposed we have to have it everywhere in print, online, and in person through an open house!
To begin let me introduce myself and my team! I am David R. Millar and I am a Local Russian River Real Estate agent specializing in Riverfront Vacation Homes. My Assistant is Carol Papworth. She does the transaction coordinating and general marketing for your home. Luna is my Real Estate Dog and she helps with the marketing of your home. Patrick Pennington is our preferred local lender here on the Russian River and he works with Stearns Lending. Last but never least is First American Title which is our preferred title company here on the Russian River because they really know how to get the job done.
David R. Millar is Your Local Russian River Agent
Our mission here at Millar and Company is to sell your home to someone who will love it as much as you, while providing positive solutions in an optimistic atmosphere. Our perspective is that we love helping people accomplish their dreams and building relationships. We strive to help people reach beyond today and achieve their higher vision of their future. We believe that we don't just live on the river; we are part of the river!
Millar and Company will provide you with amazing customer service during the entire selling process. This includes taking the time to understand your wants, needs and expectations, returning your phone calls and emails as soon as possible and being honest with you at all times!We will advise you on the best pricing for your home by preparing a CMA (comparative market analysis) and assist you in staging your home if that is what you wish to do. We will properly list your Russian River house by uploading your property into the MLS (multiple listing service) and placing a sign in your yard, as well as attaching a lockbox to your home tied to an automatic feedback system that captures all showing information for future feedback!
We will hold an open house and have available flyers for interested parties. Then we will present any and all offers to you and advise you of the terms and conditions while negotiating with the buyer/buyers on your behalf. It is important to make sure you are also featured in print as well so we will place your Russian River home in the Press Democrat to help generate even more buyers for your home. We will use Zillow, Trulia, HomeFinder, and a whole stream of online marketing sites to generate buyers for your home. We will use a lead capture site to drive hundreds of interested buyers for your home to our website so we can contact them on your behalf. We will make sure you have an online virtual tour of your home so that buyers can view it from their home computers and create gorgeous ads to place on craigslist showing off your home. Also, we will create a single property website that allows buyers to access any and all public information about your home and allowing you to follow your home through all of the channels to see where it is posted online.

We will create an E-flyer and send it out to a database of over 2,000 people interested in buying a home on the Russian River and feature your home on a Google blog titled Russian River Real Estate. We will add your home to our WordPress blog, Russian River Land and Home, and blast the photos and information about your home through all social media, including but not limited to Facebook, Twitter, and Google+!
We will schedule and coordinate the completion of inspections and contingencies and make sure you have a timeline available so you know what is happening and when it is due to happen! We are available to you 24/7 and we will treat you with the trust, respect, and honesty that you deserve. We will coordinate and supervise the preparation of all closing documents and guide you through the closing process while maintaining a positive and relaxing atmosphere!
The town of Guerneville is known for how it binds together in a judgment-free way to create a safe and accepting place for people to come. Many people will buy a Vacation Rental here on the Russian River and visit during the summer and rent it out the rest of the year to other vacationers! Some invest in Russian River Real Estate in order to live here year round and are quickly accepted into the Guerneville community.
If you have been thinking about buying a second home full of peace and tranquility away from the hustle and bustle of the city or are looking to relocate to this Russian River Paradise call David R. Millar at 707-217-1786.